The Science Behind the Decision Making Process
We deliberate about our decisions, often switching back and forth quickly between two choices as we do this. “I could accept this new promotion, but then I’d have new problems, but I’d also get a raise, yet I couldn’t see my boyfriend as much…” It can be exhausting, and it is much easier to get clarity on a choice by thinking about each choice separately instead of flip-flopping back and forth. Also, this kind of obsessive deliberation does not take advantage of the information gathered by our subconscious minds. Psychology research suggests that for decisions that take a lot of different factors into account, our subconscious minds can actually have a better grasp of the right decision than our conscious minds.
Choice Compass combines these two ideas: 1) we need to concentrate on the possible outcomes of our choices one at a time, and 2) it seems we can tap into our subconscious minds by using the relationship between heart rhythms and emotional state, in other words, by taking advantage of the mind body connection.
Multiple researchers have found that there is a connection between emotional states and changes in heart rhythm, which has led to several apps and digital tools related to monitoring heart-rate variability (HRV) to promote relaxation and joyfulness.
By doing some of our own research in this area and determining how attempts at making negative and positive choices influence these same parameters, we have developed a proprietary and patented algorithm to help you with the decision making process. This algorithm is the engine behind Choice Compass. The algorithm doesn’t measure HRV, but does use some of the ideas behind HRV (see below).
Essentially, Choice Compass compares your heart rhythm when you think about one choice and then an opposing choice, and reports to you which choice seems to be the most joyful, according to the algorithm. The determination of the ‘most joyful’ decision is based on your mind body connection; in other words, the connection between your thoughts and how they influence your physiology.